For Outdoor Power Equipment Dealerships
Make Your Dealership Easier To Do Business With
Benchline helps outdoor power equipment dealerships turn repetitive customer questions, service requests, maintenance orders, and phone calls into self-service tools your customers will actually use.

How many times did your dealership answer these questions this week?
Every interruption pulls your team away from helping customers.
Delivery
“What would pickup and delivery cost?”
Maintenance
“What maintenance parts do I need?”
Service
“Can I request service online?”
Repair Status
“Is my machine ready yet?”
Estimates
“Can I approve my estimate online?”
Inventory
“Do you have this machine in stock?”
How many customer interruptions like these happen each day?
Use a simple estimate. We assume each interruption takes about 5 minutes of staff time.
15 interruptions/day
Weekly Questions
75
interruptions/week
Monthly Questions
330
interruptions/month
Staff Hours
27.5
hours/month
Benchline
Opportunities
330
questions that could be self-served
Every interruption is an opportunity for self-service.
Benchline turns those opportunities into tools your customers actually use.
Built Around Real Dealership Problems
Powerful Tools. Happier Customers. More Time For You.

Service Request Portal
Customers submit service requests online — with the details your shop needs.
- Fewer phone calls
- Capture every request
- Faster shop intake

Maintenance Portal
Customers find their machine and order the correct maintenance parts online.
- Always the right parts
- Reduce phone calls
- Increase parts sales

Pickup & Delivery Estimator
Customers get an instant pickup and delivery quote powered by Google.
- Real-time pricing
- More accepted jobs
- Happier customers
What's next
Repair Status Tracking
Estimate Approval Portal
Parts Request Tool
Fleet Management
How It Works
Turn Questions Into Self-Service.
Benchline gives your customers instant answers—so your team can focus on what matters.
Customer Questions

Powerful tools.
Integrated seamlessly
into your website.
Self-Service Tools
Staff Time Returned
Less time on
repetitive
questions
More time for sales, service, and the customers in front of you.
Fewer Interruptions
Reduce repetitive calls and walk-ins.
Happier Customers
Instant answers when they need them.
More Productive Team
More time for work that drives revenue.
Stronger Bottom Line
Turn saved time into measurable growth.
Every interruption is an opportunity for self-service.
Benchline turns those opportunities into tools your customers actually use.
Benefits for your team and customers
Benefits For Your Team
More Time For Your Team
Fewer phone calls
More efficient staff
Increase parts & service sales
Faster responses
Benefits For Your Customers
Better Experience For Customers
Answers anytime
Self-service when they need it
Easier service experience
Less waiting, less hassle

Built Inside A Real Dealership
We Built Benchline Because We Lived The Problems.
At Exit 18 Equipment, an outdoor power equipment dealership, we were answering the same questions every day. Customers needed answers. Our staff needed time. Existing software didn't solve these problems the way we needed it to. So we built Benchline—the platform we always wished we had.
- Real dealership experience solving real problems.
- Built for how dealerships actually operate.
- Dedicated to helping dealers grow and thrive.
Help Shape The Future Of Benchline
We're onboarding a limited number of dealerships as we expand beyond Exit 18 Equipment.
- Early access to new tools
- Direct input on what we build next
- Priority support and partner pricing